Sunday 30 October 2016

Task 10 - Filming - Risk Assessment - King Of Anything





Bibliography:

http://www.slideshare.net/KhemSlawson/risk-assessment-template-media-10512123

-I used this website to get a rough template for how to do my risk assessment.




Project:
King Of Anything
Name:
Owen Clive
Date:
16/10/16
 
 
Assistants
Dan Greenway
(actor)
 
 


 


What risks have been identified?
Potential injuries/damage
 
Severity 1,2 or 3
(3 being the worst)
Measures taken to prevent injury/damage
Number of people at risk
Moving Cars
3
 
Getting hit by a car could cause serious injury and trauma both directly to us, and indirectly to bystanders.
Always looking to cross the road before doing so and making sure to cross the road at a suitable place (crossing) rather than elsewhere.
 
Having a mobile phone to call an ambulance readily available.
2
Wet floor
2
 
A wet floor could result in it being slippy underfoot.
 
There could be mud which could ruin our clothes/costume.
To avoid injury we will wear suitable footwear for the terrain that we come across.
 
We will also take extra caution when walking up or down hills and on grass to avoid losing our footing.
 
To avoid ruining our clothing we will avoid mud where possible.
2
Stairs
2
 
We could fall up or downstairs, resulting in anything from minor bruising up to broken bones.
We will pay more attention when by stairs to avoid any potential injuries and not take part in any form of running/insensible activity around them.
2
Equipment
2
 
We could damage equipment by knocking it.
 
Equipment could get in the way, causing damage to us or the equipment.
To prevent equipment getting damaged we will handle it responsibly and not leave it lying around where it can stood on or kicked etc.
 
To prevent equipment getting in the way we will put it away at the first instance, instead of leaving it lying around. It will also not be placed in any locations where we will need to walk when not in use.
2
Wires
2
 
Wires pose a risk as they are a trip hazard. As well as this any damaged wires plugged into the mains could result in electrocution.
To not trip over wires they will all be taped down to the floor using tape.
 
We will also check all wires before use to make sure they are not damaged.
2
Cuts/grazes
1
 
Cuts and grazes are a minor risk because they are minor physical damage.
To prevent any cuts or grazes we will be sensible and not be silly with sharp objects.
 
If they occur we will treat them instantly (clean the wound and apply a plaster/bandage or if it is serious call an ambulance or go to the local minor injuries unit).
2
Getting hurt by props
1
 
The main prop is an electric guitar and if that hits one of us it could cause damage such as cuts/grazes or bruising.
To prevent being hit by the guitar we will behave sensibly with it, not swinging it around and carrying it properly at all times.
2
Weather
1
 
The weather contributes to other risks more than being a risk in itself. It contributes to the wet floor, damage of equipment, damage of wire and pretty much most of the risks presented.
To avoid/prevent injury surrounding the weather, we will only film outside when the weather is suitable and not when it is heavily raining or windy etc.
2


 




Saturday 29 October 2016

Contract Of Employment


Contract Of Employment

 

This employment agreement is effective immediately and details the working relationship that shall be held between you and I, Owen Clive, who will be creating a music video for my A2 Media Studies Coursework, and that you agree to everything written within.

 

Taking part within the production of this music video is voluntary based. It is a non-profit production thus resulting in no payments being promised or made to anyone affiliated with the production of said video.

 

I agree to work on the production from start to finish, fulfilling my role as an actor and demanding no payment in return for my services. I agree to an immediate start, filming on days only when I’m available as to not hinder my own education as well as to not work to any contracted hours, only when necessary and needed.

 

The period of the contract will run until the production is finished and you will have no notice period once the contract is terminated.

 

 

NAME   _________________________

 

SIGNED_________________________

 

DATE    _________________________




Above is an example of the Contract of Employment handed out to my actor, Dan Greenway, and signed by him. It details the conditions of the production and things such as, payment, working hours and notice periods.

Monday 24 October 2016

Task 9 - Casting - King Of Anything

For my production I only needed a single actor. This is to portray both the character in the narrative as well as the artist as they are meant to be the same person.

Therefore, I contacted a friend of mine who is doing A Levels in acting at Birmingham Ormiston Academy to see if they were interested and thankfully they were. This means I have successfully filled all possible roles and cast members for my production.

Saturday 22 October 2016

Task 8 - Final Proposal - King Of Anything

Dan Greenway - King Of Anything

The channel best suited to broadcast this music video would be K! TV. This is because this is the TV channel for the radio station Kerrang! who owns multiple subsidiary radio channels. They are the biggest rock and metal broadcasters in Britain. It'd be something that they could broadcast at any time of the day as it is an easy going song.

The target audience for my song has already been discussed in my 'Task 4 - Target Audience - Gone' blog post but will quote it below nevertheless.

"Age: 15 - 25

Gender: Predominantly Male
Religion: Atheist
Ethnicity: Caucasian
Social Class: D/E

My target audience, according to the descriptors set out by Young and Rubicam, are strugglers. They are alienated from society and have limited skills away from physicality. A lot of their expenditure goes towards alcohol, junk food and music related clothing, by this I mean band t-shirts as stereotypically these kinds of people wear nothing but band shirts and wristbands. They will usually wear skinny, black jeans accompanied by shoes such as Vans and Nike. A lot of the time they will dye their hair black and the females in the audience will use make up to take on a pale complexion but they'll use exaggerated eye liner.

When looking at Mosaic's descriptors, the audience fits into the, O65 and O66 categories. A lot of the time they are young students, often going to university which can explain why they fit into the 'struggler' descriptor. These students who are struggling for money are the ones from the O65 and O66 categories. They often have an issue with the world and take on more liberal views, and when it comes to elections they'll usually vote for Labour or the Liberal Democrats or not vote at all. When it comes to food, they'll be purchasing non-perishable food from places such as Aldi and Lidl due to how cheap it is. They'll be eating things like Pot Noodles and Super Noodles a lot of the time. They will however spend more money on things like energy drinks than they can really afford, buying lots of Monster energy and Redbull. When they eat out it'll be at extremely cheap places that often offer 2 for 1 meal deals and their diet in general will not be very good. They will also not have the money to go on expensive holidays, they're more likely to take up on one of the cheap holidays that the Sun newspaper offers. If they have a car it'll be second or even third hand and it will most likely be 2 door with atleast 60,000 miles on the clock. They will be using 'Daz' washing powder as it is cheap and other, higher end, products are out of their price range."

The video will be a combination of performance and narrative. It fits into it this category as it will tell a story whilst cutting sporadically to the artist singing the song at the same time. This will make it look professional as most music videos today are a combination of the two, this is to convey the meaning of the song to the audience whilst keeping them engaged with performance scenes.

Thursday 20 October 2016

Creative Journey - Entry 4

Recently, I have managed to make a lot of progress both in school and at home researching and working in my own time. I covered:
  • Role Allocation
  • Storyboards
  • Locations
Role Allocation

Role allocation was abnormally easy for me due to working on my own, it meant that every role besides acting was distributed to me. However, to gain a bit of extra knowledge I looked into Auteurism in my own time to get a better understanding on how people work solo in the industry.


Storyboards

For my storyboards I found a program website online called 'Storyboardthat.com'. It essentially allowed me to use cartoon characters, props and backgrounds to design a storyboard for my music video. I thought this was a great idea as I was using technology to develop a clearer storyboard that was quicker than drawing it by hand. Therefore I developed a 12 panel story board detailing the music video.


Locations

My locations research was easier and quicker than expected. Because I was filming in an area that I live in and travel around I knew exactly where I wanted to film. I had previously discussed with my actor as to whether we could film inside his home and he kindly agreed thus giving me one of my locations. The second location is simply over the road from his house as we both know that it has the look that I desire.


To obtain images of these locations I simply had to go onto Google Maps and screenshot the locations rather than the traditional method of venturing out to find locations with a handheld camera.

Monday 17 October 2016

Task 7 - Role Allocation - King Of Anything

As I decided to take this project up on my own, and work without a group, I will take on every role involved in the production of my Music Video. This will entail me being a director, writer, camera person, editor and researcher, thus making me an 'Auteur'.

The only other role I needed to fill therefore was an actor. As I mentioned in my previous post, regarding the first music video I made (King of Anything), a friend of mine who studies at Birmingham Ormiston Academy volunteered to take up the role. His role will require him to play the character in the narrative sequences as well as the performance ones as they are meant to be the same person.

Auteurism:

An Auteur is someone who oversees so much of the production of a media product, they become the Author. Auteurism started in France during the late 1940s as one of many cinematic theories created by Andre Bazin and Alexander Astruc, later being called 'Auteur Theory' by american film critic Andrew Sarris.

Friday 14 October 2016

King Of Anything - Locations

For my Music Video I used Google Maps to think of possible locations to film in and later went on to look at them in person. The location i decided to use for my music video was my friend's house for the indoor scenes and the surrounding area for the outside scenes.




One of the outdoor scenes involved filming underneath a train bridge as i felt that this location really added to the theme of the video as it so big it is 'swallowing' the artist. It also leads on to a long, barren and winding path which I used to represent the inner turmoil the artist is facing.


The main performance scene will take part in the corner of a field, with an old brick wall as the backdrop. The wall is old and crumbling and the nature surrounding the artist is overgrown. I have chosen this environment specifically for that reason, as like the previous location it is a visual representation of the artists mind and emotions. These locations are a way of me introducing semiotics into my music video.



The house that I'll be shooting in is an old house which is obvious through the architecture. It gives off a feeling of distress from the outside due to its old nature and I believe this sets the perfect scene for filming my music video.

Creative Journey - Entry 3

For this entry I will cover:


  • Mind Maps
  • Target Audience
Mind Maps


To get a basic idea of what narrative route I wanted follow I created multiple mind maps, developing each one further than the other. I separated each mind map into separate areas so I could get a clear vision in my mind of what I wanted to do.


Target Audience


For my research into target audience I looked into the basic social classes (A,B,C1,D/E) so I could define a social class as a basic starting ground for my primary audience. After this as a class, we looked into social classes defined by Mosaic and what type of things they would watch, listen to etc. Then finally, to go into lots of detail we looked at Young and Rubicam's 64 social classes. From these 64 I was able to pull out 2 that would be my primary audience and this allowed me to develop in depth examples of what types of food they'd eat, the car they own, what they drink, how much money they have etc.


Due to this research I have been able to develop a very clear and in depth audience for my production.

Wednesday 12 October 2016

Task 4 - Target Audience - King Of Anything

My target audience:

Age: 15 - 25
Gender: Predominantly Male
Religion: Atheist
Ethnicity: Caucasian
Social Class: D/E

My target audience, according to the descriptors set out by Young and Rubicam, are strugglers. They are alienated from society and have limited skills away from physicality. A lot of their expenditure goes towards alcohol, junk food and music related clothing, by this I mean band t-shirts as stereotypically these kinds of people wear nothing but band shirts and wristbands. They will usually wear skinny, black jeans accompanied by shoes such as Vans and Nike. A lot of the time they will dye their hair black and the females in the audience will use make up to take on a pale complexion but they'll use exaggerated eye liner.

When looking at Mosaic's descriptors, the audience fits into the, O65 and O66 categories. A lot of the time they are young students, often going to university which can explain why they fit into the 'struggler' descriptor. These students who are struggling for money are the ones from the O65 and O66 categories. They often have an issue with the world and take on more liberal views, and when it comes to elections they'll usually vote for Labour or the Liberal Democrats or not vote at all. When it comes to food, they'll be purchasing non-perishable food from places such as Aldi and Lidl due to how cheap it is. They'll be eating things like Pot Noodles and Super Noodles a lot of the time. They will however spend more money on things like energy drinks than they can really afford, buying lots of Monster energy and Redbull. When they eat out it'll be at extremely cheap places that often offer 2 for 1 meal deals and their diet in general will not be very good. They will also not have the money to go on expensive holidays, they're more likely to take up on one of the cheap holidays that the Sun newspaper offers. If they have a car it'll be second or even third hand and it will most likely be 2 door with atleast 60,000 miles on the clock. They will be using 'Daz' washing powder as it is cheap and other, higher end, products are out of their price range.

Tuesday 11 October 2016

Task 3 - Mind Map - King Of Anything


This is the mind map that i have produced using the website 'Bubbl.us'

It explores my train of thought regarding my chosen song and represents my own interpretations of the song as well those of the artist as stated in a commentary about the song. It allows me to create a narrative as well as decide how I want to film it.

Sunday 9 October 2016

Creative Journey - Entry 2

At this point in my creative journey I have finished my research into the subject. I have gained knowledge on what the industry procedure is for creating a music video and undertook the steps along the way.

Such as:

  • Obtaining permission to use the song
To do this I had to contact the record company of the artist
who thankfully had a section of the website that allowed you
to contact them regarding the use of their music 
  • Researching locations to shoot the video
I did this by using Google Maps to find initial locations
and then I went on to look at them in my own time
as they are all local to me.
  • The way in which music video is regulated, and the debates surrounding it
I researched this through the BBFC website, reading 
their page on regulation as well as looking into
debates surrounding the subject in Newspapers
and online articles.
  • The different types, and phases of music video
This was a task set to us in class. For this task
we looked at various music videos as well as
some of our choice. We identified the codes and 
conventions of particular music videos to put them
into one or more of the three designated categories
  • Research into similar texts to help me understand the product
This research into similar texts was looking
into songs by Danny Worsnop and Asking Alexandria
in my spare time to help me get a rough idea 
of what the industry is producing as well as 
how they tell the narrative of the song.


Doing such things, inside the classroom and outside of it have allowed me to progress further as a media professional.

Saturday 8 October 2016

Task 2.1 - Permission To Use My Chosen Song



To comply with copyright laws, I contacted 'Red Bull Records' who produced the song i am using for my production (King Of Anything - Beartooth). I submitted a contact form on the Red Bull Records website requesting permission which can be seen below.


Bibliography:

http://www.copyrighthub.co.uk/get-permission/music#/get-permission/music/Recording-or-performing-music-written-by-somebody

I used this website to find information regarding copyright and who I need to contact in order to obtain the rights to use the music.

https://en.wikipedia.org/wiki/Copyright_law_of_the_United_Kingdom#Miscellaneous

I used this website to get a simple, basic overview of what copyright laws exist within the UK.

Wednesday 5 October 2016

Task 2.1 - Music Video Regulation

To decide on the age rating for my music video I did some wider reading on the British Board of Film Classification (BBFC) website regarding age ratings in music videos and their initiatives to protect young individuals.

I am aware, that despite doing this research, there is no legal requirement to regulate music videos. They have introduced multiple methods, working with Vevo and YouTube, you to regulate music videos. All music videos from artists belonging to certain production companies (Sony Music UK, Universal Music UK and Warner Music UK) will have a rating somewhere on the video. On Vevo they will have a rating that shows up when the cursor is moved and on YouTube they will show a rating once you click the 'Partner Rating' label. Alternatively, the uploader can mark it as 'mature content' which will block anyone with an account under the required age from viewing it.

From this page I clicked the age rating symbols which took me to their own respective pages defining what categories I need to fill to fit into a certain rating bracket.

My music video fits into the 'PG' category due it only hinting at certain aspects such as depression, suicide rather than explicitly confirming them or showing them. My video lacks violence, sex, drug use and nudity allowing it to firmly sit in the PG
category.

BBFC Website - http://www.bbfc.co.uk/what-classification

Monday 3 October 2016

Task 2.1 - Audience Questionnaire








Audience Questionnaire



Do you listen to music? (circle answer)


YES     NO


What genre do you listen to? (circle at least one answer)

  • Rock

  • R&B

  • Pop

  • Country

  • Classical

  • Other (please state) _______________________ 

Do you watch music videos? (circle answer)


YES     NO


Why do you watch them? (circle at least one answer)

  • You like the narratives

  • You like performances

  • It makes the song better

  • No particular reason

  • Other (please state) _______________________

Above is an example of the questionnaire I handed out to the public to obtain basic information regarding music and music videos and how an audience receives them. This is the beginning of my audience research and allows me to gain a basic idea of who my main audience will be. Below you can see the data I received translated into a basic bar chart to help me visualise the data. Without this chart, I would have to keep referring back to the documents individually.